‘Let Me Do that for You’
Small business owners are faced with overloaded troughs as they
endeavor to keep their companies successful and profitable.
Thankfully the coronavirus pandemic has abated but other
calamities have arisen such as an unstable economy. You’ve heard about supply-chain
interruptions. While customer service, customer satisfaction and quality are
eternally important, today they should be even more top of mind. Entrepreneurs
are also confronted with circumspect consumers who are not overly eager to spend
money to acquire the goods and services that they’re being offered. But
business, the owners must do.
As they strive to bring their tangible and intangible wares to
market, they must also monitor a range of activities that tell them if they’re
on track to hit the numbers that they need. But should they do it themselves or
hire staff? They most certainly can’t do it themselves otherwise they’ll lose
sight of the target.
And herein lies the benefit of many of the exhibitors at the New
York Small Business Expo last Friday, June 24, at the New York Hilton Midtown.
The spirit of “Let me do that for you” prevailed among the
exhibitors.
Here is a sampling of the offerings:
STAPLES – It’s
not just staples. The office supply network also handles all sorts of printing
projects for small businesses to get their messages out into the marketplace,
according to Hector Bergollo, a local general manager. Signs, posters,
brochures, pamphlets and other business creations. www.staples.com
CONSTANT
CONTACT – The company not only facilitates your outreach to your
customers, but you can earn a bonus by promoting its services, said James
Pachak, senior marketing consultant. By letting your contacts, clients,
associates, vendors, etc. know about Constant Contact, you can earn rewards –
and you don’t even have to reach out to thousands. www.constantcontact.com
WELLS
FARGO – Financial and banking advice is important for any small
business that wants to stay ahead of the competition. Avril Husbands, small
business banker, at Wells Fargo, has answers about government assistance,
loans, grants, expansion, etc. In these tumultuous times, it’s beneficial to
have a trustworthy bank watching your sixes. www.wellsfargo.com/biz/
PROSPECT Cleaning
Service Inc. – A family-owned business with more than 20 years’ experience in
cleaning offices and commercial and non-commercial business venues. Nadia
Bennet, business development associate, says the firm handles medical
facilities, offices, construction sites, and local & state government
cleaning. Janitorial and responsive emergency cleanups as well. www.prospectcleaningnyc.com
BIPPER
MEDIA – For the past 10 years, Bipper Media has been helping clients
grow their business by increasing their rankings, presence, and visibility in
search engines such as Google, Google Maps, and all other major search engines,
according to Bobby Holland, founder & CEO. Bipper Media specializes in
local SEO, organic SEO, high DA link acquisition / guest posts, citation
distribution, website design, and content production to local and small
businesses all over the world. Bipper Media also delivers world class SEO
services to enterprise clients. www.bippermedia.com
SPARK
OUTBOUND – A sales ignition team, the company prides itself on developing sales
leads, without which your small business can’t grow, said Jonathan Sellers, CEO
& founder. “Our vision is a community that’s a collaborative space where we
can all work together, share ideas and help each other find the successful
pathway to Ignite growth in all of our businesses,” Sellers said. www.sparkoutbound.com
REPUTATION
SENSEI – A full-service digital agency that can develop reputation
marketing, Google ad words, websites, social media marketing, reputation
management, email marketing and lead generation, according to Bill Courtright,
agency director. www.reputationsensei.com
SMARTSITES – Its
forte is web design, pay-per-click marketing, organic SEO, CRO and email, and
other outreach projects, according to Matthew Prepis, director of business
development. www.smartsites.com
APPRECIATION
FINANCIAL – The company provides the resources, guidance, and solutions you
need to plan retirement. Whether just starting out or enjoying tenure, the
Appreciation Financial has the tools to help your company succeed. Its licensed
agents have the knowledge and experience your small business needs to answer
your questions and provide a personalized analysis of your portfolio, said
Hawley Woods Gray, managing vice president. www.appreciationfinancial.com/
FTTS – Forward
Thinking Technology Solutions, an IT solutions provider that can handle a small
business’ enterprise mobility management, concierge service desk, digital
adoption and asset management. www.FTTECHSOLUTIONS.COM
SIXFIFTY – All
businesses need forms but you can down in the amount. This vendor is programmed
to take on complex legal issues by providing customized contracts, policies,
and documents to small businesses. Kimball Parker said the firm continuously
monitors dynamic areas of the law to update its tools in real times. It also
develops employee handbooks and employment agreements. www.sixfifty.com
UNITED
STATES POSTAL SERVICE – If only Ben Franklin would have known,
observed Louis P. DeRienzo, HQ small business sales specialist. The USPS not
only can deliver your invoices and mail to your customers, but it can also help
you market to your customers with targeted/direct mail outreach. www.usps.com/eddmkit
GET
CALLERS – The New York-based company takes care of remote outbound
callers, lead generation, customer service, virtual assistants, and
administration. www.getcallers.com
THE TELECOM COMPANY
– The firm provides business-class internet, phone and managed WiFi solutions
for small businesses, on your terms, according to Nicholas Angileri, account
executive. The Telecom Company customizes a package that suits small business
company’s needs, with a wide array of options, billing terms and SLAs to select
from. TTC offers business Internet speeds ranging from 100mbps to 10gbps, with
rates starting as low as $250/month, including all taxes and fees. www.thetelecomcompany.com
MELIO
– The firm removes the hassle of paying your vendors, said Leah Cannon,
customer success manager. Melia makes it easier and more flexible way to pay
vendors, suppliers, contractors for free. www.meliopayments.com
HUMAN
INTEREST – Ashley Piwinski, partner account manager, said the company is
built for small and medium-sized businesses by offering customized,
full-service retirement plans. It offers an easy-to-use interface as well as
separate dashboards for employers and employees, helping them find the
information you need. www.humaninterest.com
636
ADVISORS – A business consulting firm with 30-plus years of experience
helping more than 300 businesses worldwide with business planning, executive
coaching, cost improvement programs and more. www.636advisors.com
OKATA – Security
is an essential task of all small businesses and this company helps owners to
secure everyone’s identity – staff and customers – as they sign in to the
business’ system. It safeguards workflow, identity engine, devices and directories.
It can also enable remote workforces. www.okata.com
MANNING
ACCOUNTING SERVICES – The firm specializes in indispensable small
business office tasks such as payroll, bookkeeping, corporate tax returns, sales
tax, highway mileage returns, tax audits, and more. www.manningaccountingservices.com
CAKE JARS – The
firm offers an interesting, sweet twist on business favors or SWAG – cakes in a
jar. Individual glass 8 oz. jars filled with cake that can be set out on tables
before or after meetings. Many flavors: blueberry calamansi, birthday cake,
cookies & cream, red velvet, double chocolate, carrot cake, and more. Jars
can be returned or repurposed. www.cakejarsnj.com
SOUL
ARTISTIC TRENDS – If your business needs cutting-edge art, look into artist
Roosevelt “Black Rose” Taylor – Harlem’s master painter—historical painter, art
instructor, cartoonist, delineator, fashion, graphic design, illustrator and
more. masterpainter@satatrends.com
MAXFIT 360 – Small
businesses should set aside time for health. Maxfit 360 organizes health and
exercise classes at company locations with Kaylin Payne, owner manager. Kaylin
says healthy management and workers increase productivity, build camaraderie,
reduce absenteeism, boost morale, improve recruitment and retention, and more. www.maxfit360.fit
HYDR8 – Continuing
with health, this company provides your business with clean, purified water
from its own dispenser. Desktop and cold/hot models are available. www.Hydr8.com
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